Is an Online BBA Degree Worth It? Explore Its Value, Scope & Colleges

When studying business comes to mind, BBA is the first choice of career preferred by all. Encompassing the nitty-gritting of business functioning, a BBA programme becomes the stepping stone for students to prepare for managerial roles at organizations. 

However, many students may find it difficult to pursue a regular BBA degree due to a lack of resources, financial difficulties, or due to an ongoing job. That’s where the Online BBA Programme comes to the rescue. Given the soaring developments of the digital world, pursuing online UG/PG degrees is a convenient and pocket-friendly option for students.

But, do we have all the information about online courses? To clear the fog around the programme structure, scope, value, and colleges, we bring you this article for better understanding and insights. Read on!

What Does the Online BBA Programme Cover?

Inclined towards optimum business understanding, Online BBA or Bachelor in Business Administration is a 3-year multi-disciplinary programme. The programme’s primary objective is to inculcate leadership and entrepreneurship skills in the students. At the end of a BBA programme, students are equipped with the basics of different business functions—from finance and operations to marketing and human resource management. 

Recent reports suggest that 9 out of 10 BBA graduates get placed across diverse business functions based on their hard and soft skill sets.

With a diverse curriculum, the BBA degree covers numerous subjects including business analytics, brand management, marketing management, advanced Excel, business reach methodology, taxation & law practices and other vital business subjects.

Moreover, students can choose among three major specializations under the Online BBA Programme, namely:

●        Digital Marketing

●        Banking & Financial Markets

●        Business Intelligence & Analytics

What are the Benefits of Learning BBA Online?

An Online BBA course builds the business acumen of students through the digital learning medium. This means students can pursue the degree from their comfort zone while simultaneously pursuing another degree or maintaining a full-time job. The online learning facilities include:

1)       Live and Recorded Classroom Lectures

2)     Access to e-library and Student LMS

3)     One-to-one Discussion Forums with Faculty

4)    Proctored assessments & training sessions

5)     Placement & Higher Studies Assistance, and

6)     Access to internships, part-time and full-time job opportunities.

These benefits and more have intrigued thousands of students to consider an online degree in India. 

Job Opportunities Post Online BBA Programme

Given it is an undergraduate programme, the Online BBA degree offers numerous entry-level job opportunities to students. There are a plethora of premium companies demanding BBA fresher’s for roles in operations, finance, sales, marketing, business development, and other business areas.

To get hired by top recruiters, students should be proficient in basic corporate skills, including basic computer knowledge, communication skills, accounting skills, knowledge of business operations, and the like. Below are some of the most sought-after job roles for Online BBA graduates in India:

1)       Business Analyst

2)     Marketing or Sales Associate

3)     Production Executive

4)    Recruitment Associate

5)     Financial Analyst, and more.

With these entry-level jobs, students can get the foundational knowledge of how a business operates and what the factors affecting the finances and performance of a business.

Higher Education Options  After Online BBA

While getting into a job right after graduation sounds lucrative, students should prefer adding to their skill set after completing their BBA online. Higher education not only increases the employability of students but also gives their careers a solid direction and niche wherein they can attain expertise. Here are the popular higher education options you can choose from once you complete your Online BBA Programme:

1)     Pursue an MBA in your Chosen Specialization: An MBA is the foremost choice of BBA graduates, given their interest and competencies. Based on your BBA specialization, you can pursue an MBA programme to become a managerial professional in your domain. MBA in finance, business intelligence, HR, and digital marketing, are the most popular specializations among students. 

2)     Prepare for Public Service Examinations: Another way you can utilize your Online BBA degree is by becoming eligible for various government examinations, including UPSC, SSC, or PSUs.

3)   Enter Long-term ­­­Specialized Courses: If you have a knack for auditing or advocating, you can  use your BBA degree as a foundation for pursuing Chartered Accountancy or Law. These courses will give your career an entirely new perspective.

4)   Start Your Own Small Business: For BBA students with an aptitude for entrepreneurship, running their own small business is a great option. With their foundational skills, they can build a team for handling and running a business from scratch. 

5)    Learn a Foreign Language: Another emerging popular career choice for BBA students is gaining proficiency in a foreign language. Such students find lucrative job opportunities at embassies and similar diplomatic bodies.

Apart from the above-mentioned scope of Online BBA, students can also pursue a short-term diploma or post-graduate studies after completing their business administration education.

Pursue Market-ready Bachelor of Business Administration Online

Wondering where to start your online learning journey? Manav Rachna Online is one of the top e-learning universities offering a UGC-entitled Online BBA Programme. Their online degree is equivalent to a regular one.

With a seasoned faculty, MR Online helps students develop market-ready business management skills while catering to their learning needs. To top it, the university’s BBA courses are budget-friendly and include multiple scholarships and discounts.

So, enter into the world of business studies through the convenient window of online education.